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Course Details

Undergraduate

BA (Hons) Fashion Management and Marketing

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December 5, 2024

About Course

This degree blends creative thinking with business strategy, equipping you with up-to-date industry knowledge and transferable skills for a high-employability career in fashion.

Foundation Year
In the Foundation Year, you’ll build essential academic and employability skills, alongside an introduction to key concepts in fashion management and marketing.

Year 1 (Level 4)
The first year focuses on core areas like fashion buying, merchandising, branding, and business fundamentals. You’ll begin to explore the intersection of creativity and commerce within the fashion industry.

Year 2 (Level 5)
At Level 5, you’ll deepen your knowledge with modules on forecasting, international business, PR, and management strategy. You’ll also develop advanced communication skills through presentations, pitches, and reports.

Final Year (Level 6)
In the final year, you’ll apply your learning to real-world challenges, focusing on strategic planning, marketing innovation, and branding. You’ll graduate ready to succeed in the fast-paced, global fashion industry.

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